Event Tech Takes: Rolling Out New Tech

Chuma Soko, Senior Customer Success Manager at Cvent, shares practical advice for teams rolling out event technology. From building the right internal squad and defining measurable goals, to driving adoption and staying engaged with your CSM – this is your playbook for getting real value from your event tech investment.
Event Tech Takes: Naomi Clare Crellin

Empathy tech places the audience at the centre of event design, using insight and data to create more meaningful experiences. It drives innovation, boosts recommendations, and can increase revenue by aligning with audience needs. Without it, events risk becoming generic and disengaging. Practical steps include gathering pre-event insights, designing tailored experiences, and continuously measuring feedback. Ultimately, empathy tech is an ongoing approach that strengthens connection, improves engagement, and helps deliver events that truly resonate with attendees.
Event Tech Takes: Ryan Hamill, CrowdComms

In this episode of Event Tech Takes, host Vanessa Lovatt engages with Ryan Hamill from Crowdcoms to explore the often underestimated aspects of event technology. They discuss the importance of capturing event intelligence, emphasizing how event leaders can leverage data gathered during events to enhance customer relationships and improve marketing strategies. Ryan highlights the need for event technology to connect seamlessly with CRM systems, allowing for a more personalized approach to attendee engagement.
