Event Tech Take: Rolling Out New Tech
Event Tech World explores the tools, strategies, and people shaping the future of event technology. From platform deep-dives to expert interviews with the people deploying tech on the ground, we help event professionals make smarter decisions, drive adoption, and get measurable results from their tech investments. New episodes regularly – subscribe so you never miss a take.
Event Tech Takes: Naomi Clare Crellin
Empathy tech places the audience at the centre of event design, using insight and data to create more meaningful experiences. It drives innovation, boosts recommendations, and can increase revenue by aligning with audience needs. Without it, events risk becoming generic and disengaging. Practical steps include gathering pre-event insights, designing tailored experiences, and continuously measuring feedback. Ultimately, empathy tech is an ongoing approach that strengthens connection, improves engagement, and helps deliver events that truly resonate with attendees.
